Intended to enhance the look and appeal, Jamdani is a discontinuous weft technique of weaving. Motifs are inlaid into the fabric by adding a denser thread to fine warp threads by hand. This process is considered the most time intensive and one of the most advanced hand weaving techniques in the world. Produced on fine muslin, the weave traces its origins from Bangladesh and is also the pride of West Bengal.

Derived from the Malay word ‘Mengikat’, roughly translating to ‘Tie’, attributing the grand and complex tradition of tying or binding a set of threads in order to create patterns, the craft has stood the test of time being relevant to the modern day. The influence of the craft was so profound that it was even used as a currency in the silk route. Every state has their own variation of ikats- Pochampally and Telia Rumal of Andhra Pradesh, Bandhas of Odisha, Patola of Gujarat etc.

A soft and fine weave of cotton, mulmul was one of the priced imports from India to England and Scotland. The fabric which originated in Dhaka, Bangladesh, was then a part of India flourished during the Mughal rule. It is especially suitable for the harsh summers of India. It super soft, lightweight and breathable and easy to wear.

In India, silks define the luxury quotient. Our celebrations are incomplete without the exquisite silk fabrics. The fiber is produced by silk worms, which is then dyed and woven in different patterns. There are mainly four types of natural silks produced in India - mulberry silk, tasar silk, muga silk, and eri silk. While among then Mulberry silk contributes to more than 80% of the silk produced in the country. The shimmering fabric is an integral part of Indian weddings.

Characterized by its light weight and luxurious appearance, Chanderi is handcrafted in silks and cottons by weavers of Chanderi, a small town in Madhya Pradesh. Some unique features of the fabric are the intricate details of zari and the transparency which is not usually found in this line of fabrics. The fabric was in the peak of fame during Mughal rule and continuous to stay relevant to this day.

Mangalagiri is a handwoven cotton fabric produced using pitlooms. The name of the craft is derived from Mangalagiri, a town in Gundur district of Andhra Pradesh where it is produced. Although there are no embellishments on the body of the fabric, it has a unique characteristic of Nizam design on its borders. Another special feature of Mangalagiri is the durability of the fabric.

As the name suggests, woven from 100% cotton yarn, the fabric is produced in the southern part of India. It is a durable fabric that is created in plethora of patterns and designs including zari borders, patchworks and checks. It is an all-season wear and extremely comfortable.